Strategy

Communication and image strategy

Before you spend the budget, let’s agree what you say, to whom and why. Brand strategy, marketing plan and crisis communication.

The most expensive campaign is one that says the wrong thing. That’s why every engagement starts with a conversation about the business, not about channels. We look at data, competitors and customers, then turn it into a plan that can actually be implemented.

In strategic work we use Design Thinking and Google Design Sprint. We teach the same methods to teams at universities, public offices and cultural institutions.

Scope

What exactly we’ll do for you

  • Brand strategy

    Positioning, values, tone of voice and a message that sets you apart from competitors.

  • Marketing plan

    Channels, schedule, budget and KPIs for the next 12 months.

  • Marketing audit

    We analyse your marketing, your industry and your competitors. We show you the opportunities and the direction.

  • Product strategy

    Communicating a new product or service from idea to launch.

  • Crisis communication

    Scenarios, roles, holding statements and team training.

  • Design Thinking workshops

    Together with your team we test hypotheses before you invest in delivery.

FAQ

Frequently asked questions

How long does it take to prepare a strategy?

Usually 3 to 6 weeks — including the workshop, analysis and presentation of results.

Do I keep the strategy if we don’t continue working together?

Yes. You receive the complete document and can implement it yourself or with another partner.

Book a call and get an individual strategy

Free consultation: we’ll analyse your marketing, industry and competitors, then show you the way forward.

Book a free consultation