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Strategy · Social media
Social media audit — a list of specific improvements
We review your profiles, content and ads as well as your competitors. You get a report with a list of specific fixes, sorted by priority.
Reach is falling, ads are getting more expensive and comments are drying up? An audit shows why this is happening and what to change first. We look at data, not impressions.
We audit the profiles of companies, personal brands and institutions. The report is written in plain language — implement it yourself, with our help, or let us run your channels.
Scope
What the service includes
Profiles and settings
Bios, links, buttons, highlights, visual consistency.
Content analysis
Which formats and topics work, and which only take up time.
Ads
Campaign structure, audiences, costs and analytics.
Competitors
What others in your industry do and what you can learn from them.
Improvement plan
A list of fixes prioritised for 30, 60 and 90 days.
Who it’s for
Who we help most often
- companies whose reach and enquiries are falling
- brands about to change agency or hire a social media manager
- public institutions assessing their communication
- experts building a personal brand
How we work
- 01
Access and data
We review profiles and statistics (read-only access).
- 02
Analysis
Content, ads, competitors and audience.
- 03
Report
Conclusions and a prioritised list of fixes.
- 04
Debrief
An online meeting where we go through the recommendations.
FAQ
Frequently asked questions
Do you need access to my accounts?
For a full ad audit — yes, but read-only access is enough.
How quickly will I get the report?
Usually within 1–2 weeks of receiving access.
Need support with social media audits?
Tell us about your company — at a free consultation we’ll propose specific actions and a quote.